BUSINESS COMMUNICATION NOTES FOR B.COM, BBA AND BCA COURSES BY RASHID JRF

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**NON-Verbal Aspects of Communicating:**



1. **Body Language:**



   - Non-verbal communication through gestures, posture, and facial expressions.

   - Key elements: eye contact, hand gestures, facial microexpressions, and body posture.

   - Different cultural interpretations of body language.


2. **Kinesics:**



   - Study of body movements as a form of non-verbal communication.

   - Types: emblems (explicit gestures), illustrators (complement verbal communication), adaptors (self-soothing behaviors).


3. **Proxemics:**



   - The study of how people use space during communication.

   - Personal space, intimate space, social space, and public space.

   - Cultural variations in proxemics.


4. **Paralanguage:**



   - Non-verbal vocal cues such as tone, pitch, volume, and speech rate.

   - Expressing emotions, emphasis, and attitude through paralanguage.

   - The role of paralanguage in effective communication.


**Effective Listening:**



1. **Principles of Effective Listening:**

   - Active listening: showing engagement and interest.

   - Avoiding interruptions and distractions.

   - Asking clarifying questions and providing feedback.


2. **Factors Affecting Listening Exercises:**

   - Environmental factors (noise, location).

   - Psychological factors (attitudes, emotions).

   - Physiological factors (fatigue, health).


3. **Oral, Written, and Video Sessions:**

   - Strategies for effective listening in various contexts.

   - Techniques for active listening in oral conversations, written materials, and video presentations.

   - Different challenges and opportunities presented by each medium.


**Interviewing Skills:**



1. **Appearing in Interviews:**

   - Preparation: researching the company and role.

   - Dressing appropriately and maintaining good hygiene.

   - Demonstrating confidence, but not overconfidence.


2. **Writing Resume and Letter of Application:**

   - Crafting a well-structured resume highlighting qualifications and achievements.

   - Tailoring the resume and cover letter for specific job applications.

   - Addressing potential employers professionally.


**Modern Forms of Communicating:**



1. **E-Mail:**

   - Effective email etiquette and writing skills.

   - The importance of clear subject lines and concise, well-organized content.

   - Managing email communication professionally.


2. **Video Conferencing:**

   - Preparing for video meetings: testing equipment, choosing a suitable location.

   - Engaging effectively in virtual meetings.

   - Managing technical issues and maintaining professionalism.


These academic notes provide a comprehensive overview of the specified syllabus topics related to communication. Further in-depth study and practical application will enhance one's communication skills in both personal and professional settings.

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